Meet the Bottle Family.
A sculpture constructed of 827 plastic drinks bottles, the number the average British family will throw away in a single year.
The 10ft high family have been created by SodaStream (remember them!?) in order to make people think about their consumer habits. Or if you’re cynical, in order to market their self-styled ‘make your own fizzy drinks’ approach.
Either way, the underlying message is a good one.